Dispensing
Final Sale: Avoiding Glass Checks
Glass checks and the inevitable spectacle remakes that follow can be frustrating. Here are 12 strategies to keep patients happy on the first try.
06/15/2015
Do We Stand A Chance Against Online Retailers?
More patients seem to be bypassing the optical and buying eyewear online. How do we turn the tide on these net-surfing consumers?
09/15/2013
Prescribe Sunwear from Your Chair
Be sure patients know that sunglasses aren’t just a fashion choice. Sunwear is necessary protection against the dangers of UV radiation. Education and options start with you.
09/15/2013
Children’s Optical: Little Tykes, Large Opportunity
Selling children’s eyewear can be a profitable niche business—but you have to think differently. Here’s what one optometrist learned while building a successful children’s optical in her practice.
09/15/2013
A Dozen Ways to Present Premium Lenses and Add Ons
Techniques your opticians use to please and retain patients.
05/17/2004
Is It Time To Upgrade Your Drab Lab?
Here’s how to critically evaluate these factors, and others, when you’re thinking about upgrading your in-office optical lab.
03/19/2003
Few Scripts Walk, But Optical Takes a Tumble
The optical dispensary is still the bread and butter of most practices. However, there’s less bread to go around.
11/15/2002
Upcoming Events
Special Conference: Technologies & Treatments in Eye Care
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Event Title (Main Title)
Location: Omni La Costa, Carlsbad, California
Co-Chairs: Paul M. Karpecki, OD, and Selina McGee, OD
Register here
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